This graphic novel project is part a type of new media, a pioneering effort by a handful of creators in search of a new medium for presenting art, story, voice, and music. A pool of talents was gathered for an old-fashioned romantic adventure with elements of Arabian Nights, Cinderella, and the Shangri-la myth. The story depicts a romantic adventure that spans modern-day New York City and the ancient, fictional country of Gao in China. In the midst of modern and old, fiction and non-fiction, West and East, English and Mandarin, romance and mystery, the graphic novel indeed is exotic to watch.

The work has been produced into ten video chapters. To give you a glimpse of our translation work, among what has been published: Chapter 3 has the most translation voices so far. The significant amount of Mandarin presented among English voices indeed makes the graphic novel stand out as a unique and interesting entertainment piece!

Monterey Language Services took extra time to polish the translations into Simplified Chinese to ensure not only accuracy, but an enjoyable and colloquial read for native speakers. Some of the challenges for this project were derived from cultural differences in how to translate certain phrases created specifically for the graphic novel.

For example, we have the “golden doom,” which refers to a specific event in the story. Because the event transports people similarly to the Christian idea of the rapture, our translation was “极乐升天,” which means “bliss ascension” in Chinese language.

One more example of the cultural challenge is rooted in English homonyms. The sentence: “They follow the standard of Lord Kang and swear on his eyes.” In this sentence, what does “standard” mean? If we suggested “average or normal requirement,” it actually would be incorrect! “Standard” in this instance means a battle flag—something ancient soldiers would follow on the battlefield.

Another difficulty was dealing with the ambiguity of written words. In spoken English, a person’s tone can very easily denote sincerity or sarcasm — consider the phrase “good job” being spoken sincerely and being spoken sarcastically, and their meanings become very different. While the context and illustrations in graphic novels can alleviate this confusion in text, sometimes the tone could be just missed. One such problem occurred in our initial translation of “What a stunt,” a line which our translator took be said in admiration, when in actuality, it was an insult. Through our editing/reviewing process we discovered the issue, and the translation was changed from “真是好身手” (really good) to “真有一套,” which has a similar meaning in a more sarcastic tone.

We are incredibly proud of the work we were able to provide for this project, and would like to add more viewing pleasure and excitement by sharing the above behind-the-scenes glimpses to our translation work. We wish all the success to the audience and contributors to the graphic novel. The chapters will be published in video format weekly on YouTube until the tenth and final one is uploaded.

For example, even within English, there are regional differences that can sometimes prevent fellow English speakers from having the same understanding of even simple conversations. Winter can get cold, and when that happens, people in the United States (US) might want to buy a sweater. However, in the United Kingdom (UK), if you asked for a sweater, you might be met with some confusion. Sweater is not the common word that people in the UK would use. Instead, they would use the word “jumper.” Conversely, if you asked for a “jumper” in the US, you would be met with a lot of confusion because the word “jumper” is typically reserved for people who do such activities as jumping.

Moreover, word for word conversion is the number one killer in rendering translation and interpretation. Often times, target audiences have no idea of what a translation is trying to say is because of that. For example, we often have to adjust English to Chinese translations done by other people, and to make the focus of each point clear and to be sure it’s easy to read and understand. The issue is that the original translation was literally written in a way that followed English words and grammar too closely. Unfortunately, Chinese grammar is not the same as English grammar. Therefore, ideas/points were not communicated easily and clearly for Chinese readers.

Another tough aspect to deal with is related to cultures. Many translators or interpreters struggle to find a perfect fit to certain idioms or phrases that might be frequently used in one country, but not in another. For example, in Japan, every time they eat, they have a small ritual of expressing gratitude for the food both before and after eating the food. In most other cultures, there is no such ritual, so it is hard to perfectly translate it. In general, there are many phrases in Japanese to show respect that would not translate easily into other languages without the same kind of rituals. Instead, translators and interpreters will have to skirt around and find similar phrases or words that will be “good enough” to convey the meaning.

Culture is a big part of what makes languages end up having such a big gap in phrases and words, and because of that, a one to one translation is virtually impossible for languages. There will almost always be at least some tiny nuance that is lost in translation. Even so, translators and interpreters do their best to minimize these bumps in the road. Translators and interpreters ensure that even if nuances are lost, an understanding is still able to be passed on, which in our opinion is the essence of translation and interpretation.

At Monterey Language Services, we are always searching for interesting tidbits to lift our spirits. Here is one good example. 

Deborah Fallows has a Ph.D. in linguistics.  She decided to immerse herself into Chinese culture by learning Chinese.  In her new book, Dreaming in Chinese:  Mandarin Lessons in Life, Love and Language, Fallows provides intriguing insights into how Chinese think and act as reflected in their language.  We found a delightful interview she had with NPR in which she explains why Chinese talk to each other so bluntly.

http://www.npr.org/player/v2/mediaPlayer.html?action=1&t=1&islist=false&id=129552512&m=129556812

Is this a big deal? Indeed.

Our Director of Translation, Mei-Ling Chen, once made a presentation on how to handle a translation project from English to Chinese involving marketing a product to Chinese people. The all-American audience seemed uninterested until she casually mentioned that Chinese characters can be displayed vertically. All of the sudden, everyone’s ears perked up. The entire floor turned attentive…

The story reminds us once again of the need to take cultural elements into account as part of the translation process. More than just words, translation brings worlds and peoples together.  Thanks to our fans for sharing the culturally revealing picture.